Engineering Blog

Thoughts on engineering leadership.

Practical lessons from 12+ years building enterprise platforms, leading teams, and transforming operations at scale.

Featured

Building an ERP for 1M+ Customers: Lessons from the Ground Up

How I architected and shipped a company-wide ERP platform from zero — covering 9 departments, replacing all manual operations, and scaling to serve over a million customers.

December 10, 2024·5 min read

FeaturedLeadershipManagement

Managing 19 Engineers: What Nobody Tells You About Scale

The real challenges of leading a 19-member engineering organization — from hiring and performance reviews to architecture governance and delivery management.

November 22, 2024·6 min read

All Articles

Building an ERP for 1M+ Customers: Lessons from the Ground Up

How I architected and shipped a company-wide ERP platform from zero — covering 9 departments, replacing all manual operations, and scaling to serve over a million customers.

ERP

5 min read

Managing 19 Engineers: What Nobody Tells You About Scale

The real challenges of leading a 19-member engineering organization — from hiring and performance reviews to architecture governance and delivery management.

Leadership

6 min read

Building a Recovery Platform: 85%+ Collections Within 3 Months

How we replaced a manual, spreadsheet-driven collections process with an automated recovery platform — achieving 65% same-month collections and 85%+ within three months.

FinTech

5 min read

Building a Unified Customer Support Platform: From Chaos to SLA

How we replaced disconnected support tools with a unified platform covering ticketing, SLA enforcement, QA evaluation, and call transcription — and what it actually took to make it work.

Platform

5 min read

Enterprise Integrations at Scale: 10+ Systems, Zero Downtime

Deep dive into integrating NetSuite, Checkout.com, HubSpot, Ziwo, and 8+ other enterprise systems into a unified platform — without breaking production.

Integrations

6 min read

Unifying CRM: How We Built a Single Lead Pipeline Across HubSpot, Crisp & BotSpace

Lead data was fragmented across three platforms with no deduplication, no unified pipeline, and no way to measure conversion. Here's how we fixed it.

CRM

6 min read

Engineering Leadership Lessons: 5 Years as Technical Manager

Honest reflections on what it takes to lead engineering organizations, build culture, navigate executive stakeholders, and ship products that matter.

Leadership

4 min read

SQL Performance Tuning at Scale: From Hours to Milliseconds

Practical techniques for optimizing complex queries across millions of rows — indexing strategies, query plans, BigQuery optimization, and the lessons learned.

SQL

6 min read

AI Factory: The Future of Engineering Productivity

My vision for AI-assisted SDLC — from story validation and architecture review to code generation, QA automation, and intelligent release management.

5 min read